Morning Joe Ratings: What's Happening? - [Key Details]
Has "Morning Joe," once a powerhouse of morning news, lost its luster? Recent data suggests a complex picture, with fluctuating ratings and a changing landscape for the program on MSNBC.
The world of morning television is a battlefield, with networks vying for the attention of bleary-eyed viewers eager for their daily dose of news and analysis. For years, MSNBC's "Morning Joe" has been a fixture in this arena, known for its lively discussions, political insights, and the dynamic personalities of its hosts. However, recent data paints a more nuanced picture of the show's current performance. As of Saturday, April 26, 2025, "Morning Joe" held the #1538 position among the most popular shows online, yet it still reigned supreme as the #1 most popular television show on MSNBC itself.
Category | Details |
---|---|
Show Title | Morning Joe |
Network | MSNBC |
First Air Date | Sunday, April 9, 2006 |
Hosts | Charles Joseph Scarborough, Mika Emilie Leonia Brzezinski Scarborough, William Russell Geist |
Engagement Score (Current) | .24 (as per the television stats algorithm) |
Online Ranking (April 26, 2025) | #1538 |
MSNBC Ranking (April 26, 2025) | #1 |
Total Viewership (April 16, 2025) | 690,000 (0.22% rating) |
Notable Episode Date | Monday, November 20 |
Reference Website | MSNBC Official Website |
The show's engagement score, according to the television stats algorithm, currently stands at .24. This algorithm evaluates online audience activity and engagement across various platforms, including search, website traffic, and social media. This metric provides a window into how actively viewers are engaging with the show beyond just watching it on television. The algorithm considers many aspects, including how many people search for the show or associated topics, how much traffic "Morning Joe" generates for MSNBC's website, and the level of interaction the show receives on social media platforms.
The daily audience measurement on April 16, 2025, revealed that "Morning Joe" was watched by a total of 690,000 people, representing a 0.22% rating. Notably, this was up +7% from the viewership recorded on November 20, 2024. However, the overall trajectory of the show's viewership requires a closer look. The demographic breakdown of MSNBC's most recent historical ratings, as of Tuesday, April 22, 2025, offers further insights. The program often features a diverse panel of commentators and guests who weigh in on the day's major headlines. This blend of news coverage and commentary is a cornerstone of the program's format.
On a granular level, the numbers can vary. A source at MSNBC noted to tvnewser that "Morning Joe" saw a +4% increase in total viewers from the previous Monday. Furthermore, on Wednesday, the show drew an average of 647,000 viewers overall. However, when zooming in on the coveted 25-to-54-year-old demographic, the numbers were less impressive, with only 51,000 viewers within that age range. This demographic is often a key target for advertisers in news programming, making its viewership a significant factor in the show's financial success.
An MSNBC spokesperson attempted to put a positive spin on the situation, noting that the show's total viewership had increased by 17% since Inauguration Day. This figure, while potentially encouraging, needs to be weighed against other data points. The program's ratings last week were the network's lowest in 25 years. In addition, when comparing to ratings from last January, the show saw a 29% increase.
It's important to remember that the show's viewership typically rises from 6 a.m., aligning with its early morning time slot. Additionally, President Joe Biden has been known to tune in regularly, adding an element of prestige and influence to the program. The show's hosts have also made headlines for their discussions, and the anchor's decision to interview a former president always garners attention.
Despite the fluctuations, "Morning Joe" has maintained a degree of consistency. According to Mediaite, the show's ratings have remained relatively steady since the election. In the context of the broader media landscape, these figures are particularly relevant. Comparing "Morning Joe" to the performance of other programs on MSNBC provides further context. For instance, "The Rachel Maddow Show" often draws a significant audience, with 1.918 million viewers at 9 p.m. This comparison highlights the varying viewership levels across the network's programming.
The show's ratings in the third quarter of 2022, as reported, provide a historical benchmark. The program also faced comparisons with its competitors. "Morning Joe" drew +7% more viewers than a year ago, doubled CNN's average audience, and beat CNN. This analysis is based on data from both internal sources and external media outlets. The data, however, doesn't give a full picture of the show's performance.
Date | Daypart | Demo | Audience | Rating |
---|---|---|---|---|
Monday, November 20 | 6 AM | Discussing the meeting with | Varies | Varies |
Saturday, April 26, 2025 | Morning | Online and TV | Various | #1538 online, #1 on MSNBC |
October 12, 2024 | Weekend | Total | 451,000 | 0.14% (+4% from Sept 7) |
April 16, 2025 | Daily | Total | 690,000 | 0.22% (+7% from Nov 20, 2024) |
The early morning show, "Morning Joe", has seen its share of ups and downs, drawing varied levels of viewership. The "Morning Joe" program's performance must be seen in the broader context of cable news consumption. The show, which has been on air since April 9, 2006, has become a part of the morning routine for many people. The program's impact on the overall media landscape remains considerable. Analyzing the show's ratings fluctuations, as well as its successes, offers insight into the changes in the news media. The show's role in today's cable news market is a complex one, and ongoing observation will be needed to appreciate its influence.



